The Nation’s First NIL Agency For Jewish Student-Athletes

Rooted in Jewish values. Powered by community.

We exist to amplify Jewish voices in college athletics on the field and beyond.

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OUR PURPOSE

In a time of rising antisemitism and increased polarization on campus, we’re empowering athletes to use their name, image and likeness as a source of pride.

We elevate and support Jewish NCAA athletes across the country so they can build their brand, live their values, and lead with confidence.

A young girl in a pink hoodie is climbing the stairs of a stadium, reaching out to shake hands with a woman who is sitting at the bottom, smiling up at her. The woman is wearing a black T-shirt with text on it, and there are stacked towels or merchandise on a table in front of her. The stadium background features red seats and electronic banners.
A young girl in a pink shirt sitting at a table opening a box of juice as a teenage boy in a red hoodie leans over to her, smiling. In the background, two women are standing, one taking photos with her phone, in a room with children talking and colorful decorations.
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Nothing changes unless we begin the change ourselves.

Join as a Tribe Insider to empower and protect Jewish student-athletes who often serve as the visible faces of the Jewish community on campus and in their sport.

As a Tribe Insider, your support directly fuels our mission to:

  • Amplify athlete voices through content, leadership opportunities and brand partnerships.

  • Equip athletes with tools to navigate rising antisemitism on college campuses with confidence and clarity.

  • Provide a safe, empowering space where Jewish identity is embraced and

Together, we ensure these athletes are seen, supported, and secure. Not someday. Right now.

Stand with Jewish student-athletes.

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How We Support our Tribe Athletes

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→ Community & Identity
We provide a space for all athletes to connect and learn how to lead, advocate, and represent the Jewish community on campus and beyond.

→ Brand Partnerships
We help athletes develop content, grow their presence, and connect with meaningful corporate opportunities.

→ Content Production
Launch compelling campaigns that showcase the inspiring journeys and achievements of our athletes, building their brands authentically within the community.

→ Career Development
From mentorship to networking events, Tribe NIL prepares athletes for success after graduation and beyond.

IN THE NEWS

Our athletes are leading conversations on the field, in the media, and within their communities representing the Jewish community in a positive light on the national stage.

News
Patriots owner Robert Kraft's foundation launches NIL program for Jewish athletes
Patriots owner Robert Kraft's foundation launches NIL program for Jewish athletes

The Blue Square Athlete Ambassador Program was launched to support Jewish college athletes through Name, Image, and Likeness deals, highlighting how their Jewish identity shapes their lives and sports careers.

Read More →
From Walk-On to Star
From Walk-On to Star

Once overlooked and offered just one Division I scholarship, Benny Gealer walked on at Stanford and steadily carved out a key role.

Read More →
Yeshiva Basketball Star Jumps into NIL without Social Media
Yeshiva Basketball Star Jumps into NIL without Social Media

Division III All-American Zevi Samet talks NIL, t-shirt launch and FOX Nation documentary

Read More →

Help Launch the First NIL Platform for Jewish Student-Athletes

Your early support goes directly to athlets, program infrastructure, and storytelling campaigns.

Your support helps us:

  • Launch guaranteed NIL support for our first class of athletes

  • Build media campaigns to tell their stories

  • Provide mentorship, branding, and identity-based support

  • Develop infrastructure for long-term, self-sustaining impact

Crowd of people taking photos and videos with smartphones at a sports event or rally, with some individuals wearing yellow and black clothing.
A baseball player in a white uniform with the number 23 on the back, mid-pitch on a baseball field.